Basic Tips for Club Tennis Professionals

Guest Post by Fred Burdick, USPTA Master Professional

During my years as a USPTA Professional, I have learned so much from other professionals, and I thought I should pass along some of those basic tips. These will help you avoid pitfalls and give you a long career at your club. So not in any order, here are a few:

1. You are not a member of your club, never think you are. When you start thinking that you are not an employee, you run into trouble.

2. Have a contract. If your general manager has one then you can point to his or her contract to justify yours. The USPTA can help provide you with a sample that can serve as a guideline.

3. Don't always take an increase in your base salary as compensation. If your salary after years of service to the club gets too high, some will start to question it. There may be other ways to increase your compensation.

4. Only make the same 10 percent of club members mad at you each year. On average, approximately 10 percent of every club membership is going to be unsatisfied, no matter what you do. Just make sure it is always the same 10 percent or at the end of five years, you’ll have 50 percent of the membership mad at you and you’ll be looking for a new job. Peter Howell, a long-time Atlanta professional, told me this early in my career.

5. Don't drive an expensive car. Sound silly? Think about it. It is smarter to keep a low profile than to drive up in a new BMW or ­Mercedes. Otherwise, your membership will think you are making too much ­money.

6. Don't play golf at your club. Face it, golf rules the club. You don't need to be holding up the club board member and his/her foursome. More importantly, you don’t want your members to think that you have so much time on your hands that you can be away from your tennis operations.

7. You provide a service. You are not a servant. Rarely, but it happens that members of the club think of you as something you are not.

8. Learn their names and use them often. Members belong to a club for a lot of reasons, but one is to be treated in a special manner they don't get at public facilities. Knowing their names is special.

There are many more, but I hope these are as helpful to you as they have been for me.